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Blogs

Featured
Data-as-an-Asset Master Data Management
By Skanda Shambamoorthy | 3 min read

Introduction

In our hyper-connected world, where the average person interacts with brands across an...

Featured
Data-as-an-Asset Master Data Management
By Michael Ashwell | 3 min read

Introduction

Today's Customer MDM reflects an evolution over time. Tomorrow's Customer MDM...

Blogs

Data Activation

6 Steps to a Successful CRM Implementation

By Todd Selsor3 min read
Introduction Implementing a successful Customer Relationship Management (CRM) system is ...
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Data-as-an-Asset Master Data Management

How Machine Learning Revolutionizes Identity Resolution for Unparalleled Accuracy and Completeness

By Skanda Shambamoorthy3 min read
Introduction In our hyper-connected world, where the average person interacts with brands ...
Read Now
Data Activation

Updating a Database Table in an Oracle Machine Learning Notebook for Python

By Brian Houlihan1 min read
Introduction Oracle Machine Learning Notebooks are very powerful and allow you to ...
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Data Activation

Probing DataFrames in Oracle ML Notebook: Python Iteration Techniques

By Brian Houlihan1 min read
Introduction Oracle Machine Learning Notebooks are very powerful and allow you to ...
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Data Activation

Real-Time Targeted Marketing in the Age of ChatGPT

By Dennis Gandhi3 min read
Introduction Targeted marketing effectively breaks down the larger market into smaller ...
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Data-as-an-Asset Master Data Management

Leveraging Customer MDM to Fuel Agile and Data-Driven Decisioning

By Michael Ashwell4 min read
Introduction Today's Customer MDM reflects an evolution over time. Tomorrow's Customer ...
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Data-as-an-Asset Master Data Management

How Composable Architecture and MDM Can Transform Enterprise Data Management

By Michael Ashwell12 min read
The evolution of customer Master Data Management Philosophers asked the question ...
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Data Activation

Business Benefits of Integrating Sales and Marketing Data with Customer Contact Center

By Arun Prakash Rajendran2 min read
Overview In a data-driven world, customer experience is no longer limited to just ...
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Data Activation

Crafting a Customer-Centric Journey: 12 Key Questions for Building a CX Roadmap

By Craig Daniels4 min read
Overview In today's dynamic business landscape, delivering exceptional customer ...
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Data-as-an-Asset

Sailing the Data Waves: Modernization and Privacy Navigation

By Suman Malik4 min read
Overview In the digital age, where data is a strategic asset, organizations are sailing ...
Read Now