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Blogs

Featured
Data-as-an-Asset
By Michael Ashwell | 3 min read

Effective data management is crucial for providing quality patient care, ensuring regulatory...

Featured
Data-as-an-Asset
By Prabhu R Chennupati | 3 min read

An enterprise data lake for modern analytics and business intelligence (BI) involves storing and...

Blogs

Data Activation

How to Streamline Sales, Marketing, and Customer Contact Centers for Business Success

By Anuj Behl6 min read
The business landscape is a symphony of interconnected departments, each vital to the ...
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Data Activation

How to Improve Customer Engagement with Integrated Sales and Marketing

By Anuj Behl6 min read
In today's dynamic landscape, customer engagement reigns supreme. A study by PWC revealed ...
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Data Activation

Navigating Efficiency: Tracking Essential Metrics for Chatbot Effectiveness​

By Anuj Behl4 min read
Chatbots - maximizing efficiency and customer satisfaction Chatbots have become an ...
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Data Activation Customer Service

Unleashing Success: 7 Key Metrics to Monitor for a Chatbot Implementation

By Anuj Behl3 min read
In the world of Customer Experience (CX), chatbots have become a game-changer, enhancing ...
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Data Activation

6 Steps to a Successful CRM Implementation

By Todd Selsor3 min read
Introduction Implementing a successful Customer Relationship Management (CRM) system is ...
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Data Activation

Updating a Database Table in an Oracle Machine Learning Notebook for Python

By Brian Houlihan1 min read
Introduction Oracle Machine Learning Notebooks are very powerful and allow you to ...
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Data Activation

Probing DataFrames in Oracle ML Notebook: Python Iteration Techniques

By Brian Houlihan1 min read
Introduction Oracle Machine Learning Notebooks are very powerful and allow you to ...
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Data Activation

Real-Time Targeted Marketing in the Age of ChatGPT

By Dennis Gandhi3 min read
Introduction Targeted marketing effectively breaks down the larger market into smaller ...
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Data Activation Customer Service

Business Benefits of Integrating Sales and Marketing Data with Customer Contact Center

By Arun Prakash Rajendran2 min read
Overview In a data-driven world, customer experience is no longer limited to just ...
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Data Activation Customer Service

Crafting a Customer-Centric Journey: 12 Key Questions for Building a CX Roadmap

By Craig Daniels4 min read
Overview In today's dynamic business landscape, delivering exceptional customer ...
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