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Past Webinars

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NexusAI: From Tickets to Outcomesarrow-icon

Learn about Mastech’s value-driven differentiation and how we accelerate your AI outcomes.

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    Blogs

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    Why Master Data Management Still Matters in the...
    By Einstein Ruiz | 3 min read

    The rapid rise of AI has convinced many that Master Data Management (MDM) is yesterday’s problem....

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    Designing PIM for the Long Game: Architecture...
    By Omar Chughtai | 3 min read

    Product Information Management (PIM) is at the heart of modern digital business, impacting...

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    Blogs

    Data Activation

    How LLMs and Conversational Analytics Are Transforming Customer Service

    By Rishabh Mathur5 min read
    The digital age has had its share of pros and cons, depending on who you ask. However, ...
    Data Activation

    How to Streamline Sales, Marketing, and Customer Contact Centers for Business Success

    By Anuj Behl6 min read
    The business landscape is a symphony of interconnected departments, each vital to the ...
    Data Activation

    How to Improve Customer Engagement with Integrated Sales and Marketing

    By Anuj Behl6 min read
    In today's dynamic landscape, customer engagement reigns supreme. A study by PWC revealed ...
    Data Activation

    Navigating Efficiency: Tracking Essential Metrics for Chatbot Effectiveness​

    By Anuj Behl4 min read
    Chatbots - maximizing efficiency and customer satisfaction Chatbots have become an ...
    Data Activation Customer Service

    Unleashing Success: 7 Key Metrics to Monitor for a Chatbot Implementation

    By Anuj Behl3 min read
    In the world of Customer Experience (CX), chatbots have become a game-changer, enhancing ...
    Data Activation

    6 Steps to a Successful CRM Implementation

    By Todd Selsor3 min read
    Introduction Implementing a successful Customer Relationship Management (CRM) system is ...
    Data Activation

    Updating a Database Table in an Oracle Machine Learning Notebook for Python

    By Brian Houlihan1 min read
    Introduction Oracle Machine Learning Notebooks are very powerful and allow you to ...
    Data Activation

    Probing DataFrames in Oracle ML Notebook: Python Iteration Techniques

    By Brian Houlihan1 min read
    Introduction Oracle Machine Learning Notebooks are very powerful and allow you to ...
    Data Activation

    Real-Time Targeted Marketing in the Age of ChatGPT

    By Dennis Gandhi3 min read
    Introduction Targeted marketing effectively breaks down the larger market into smaller ...
    Data Activation Customer Service

    Business Benefits of Integrating Sales and Marketing Data with Customer Contact Center

    By Arun Prakash Rajendran2 min read
    Overview In a data-driven world, customer experience is no longer limited to just ...
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