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Value Chain of Data

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A Modern and Versatile MDM Hub Built within 18 Months, Saving 30% of Execution Time
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India

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India

India

United States

Canada

A Centralized Customer Hub that Boosted Revenue by $85M Annually

Highlights

Earned $30M quarterly working capital gains with 70% boost in customer data quality.

Drove $51-$85M/yr revenue growth in a $1.7B stream with online personalization.

Saved $3M-$5M annually by retiring legacy systems, leading to cost efficiency.

Overview

We collaborated with a tech company to implement a comprehensive, enterprise-wide customer data management strategy. By leveraging data-driven insights and enabling personalized experiences, the project aimed to optimize operational and analytical use cases.

Client

A renowned tech company

Geography

Worldwide

Industry

IT OEM/Retail

Tech Stack

TigerGraph, Oracle StreamSet, .Net

Tags: MDM Data-as-an-Asset

The Challenges

  • Customer data stored and managed in several different databases, lacking consistent governance impacting overall data quality and cohesiveness. Managing 15+ independent customer-facing portals presented maintenance, data quality, and enterprise agility challenges, adversely affecting user experience and operational efficiency.