Highlights
Earned $30M quarterly working capital gains with 70% boost in customer data quality.
Drove $51-$85M/yr revenue growth in a $1.7B stream with online personalization.
Saved $3M-$5M annually by retiring legacy systems, leading to cost efficiency.
Overview
We collaborated with a tech company to implement a comprehensive, enterprise-wide customer data management strategy. By leveraging data-driven insights and enabling personalized experiences, the project aimed to optimize operational and analytical use cases.
A renowned tech company
Worldwide
IT OEM/Retail
TigerGraph, Oracle StreamSet, .Net
The Challenges
- Customer data stored and managed in several different databases, lacking consistent governance impacting overall data quality and cohesiveness. Managing 15+ independent customer-facing portals presented maintenance, data quality, and enterprise agility challenges, adversely affecting user experience and operational efficiency.