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Implementing MDM Solution for Over 1.2B Records


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Managed 1.2 billion customer records, one of the largest global MDM implementations


Integrated data from 20 worldwide systems, laying the groundwork for future expansion


Unique fusion of IBM Initiate and MDM AE Server for precise probabilistic matching


Mastech InfoTrellis took charge of an initiative to enhance the Customer MDM program for a leading hi-tech multinational corporation headquartered in Austin, TX. Tasked with evaluating an existing enterprise customer hub solution, our team assumed ownership. It pioneered a groundbreaking solution marrying IBM Initiate's probabilistic matching with the robustness of IBM MDM AE Server design. This one-of-a-kind approach addressed the challenge of handling over one billion customer records from 20 global source systems, setting a new standard for MDM excellence. 


Hi-Tech Multinational Corporation




Technology and High-Tech

Tech Stack


Tags: Data-as-an-Asset

The Challenges

  • Managing billions of records from 20 global systems required effective cleaning and de-duplication 

  • The initial probabilistic matching fell short, demanding a precise, globally tuned solution 

  • A centralized MDM program was needed to enhance service quality