of leading retail marketers say personalization is a high or very high priority, and one of the key challenges identified is the lack of data or siloed data.*
Forbes Insights, 2019
Agile self-service access to trusted data
Entity insight with analytics
Optimize master data environments
Maintain complete, consistent, and accurate data for products and customers across channels and systems. Leverage golden record data to offer relevant and hyper-personalized products.
Deliver master client data to all channels and CRM applications, and enable personalized omnichannel marketing promotions. Optimize marketing and campaign costs with in-depth analytics.
Electronically share relevant and real-time information with trading and logistics partners about trading prices, product information and locations through MDM for retail.
MDM collects and verifies customer and product data, making it usable to all aspects of your enterprise. Maximize the consistency, simplicity and uniformity of your processes, analyses and communications.
The MIT team developed a system to maintain complete, consistent, and accurate data for products and customers across multiple channels and systems. The creation of a golden record of data helped the client offer relevant and hyper-personalized products to its customers.
The MIT team developed the overall architecture of the system which included integration with 34 source systems, a master data management platform, and the client’s Analytical Data Warehouse. MIT worked with business users to analyze data and created a Probabilistic Matching Algorithm.
Explore customizable and flexible solutions with our unique 4-month, 6-month, or 8-month+ delivery options that are tailor-fit to your business requirements.