Leverage expertise from 2000 personalized Customer Experience (CX) projects to decrease the time to market and risk with vertical-focused CX Accelerators customized for rapid success.
CX Accelerators increase business velocity
The Mastech InfoTrellis Customer Experience (CX) Service Accelerators helps clients quickly implement Customer Experience Solutions in retail, banking, and healthcare among many different industry verticals. The Customer Experience Accelerator suite uses a set of frameworks that allow clients to get a head start on their implementation. The frameworks, which are vertically specific, are typically about 60-70% complete and they are further customized based on a client’s unique systems, requirements, and strategy. The Accelerator suite reduces the implementation time and reduces the risk of a very complicated project.
Customized Functional Accelerator
Customer Service Accelerator
Comprises of omnichannel service automation, integrations with operational systems, and standard operational analytics.
Designed to boost an enterprise's marketing tasks with omnichannel marketing automation, customer master, marketing database, and performance reports.
Provides sales analytics services, account management services, and opportunity management services.
Covers implementing an application for the dispatch function and implementation of field mobile applications and optimizing field routes by job and skills.
Customer IQ Accelerator
Helps in examining current investments, customizes marketing and customer metrics, and plays a key role in establishing base metrics and tools.
Customer Experience Analytics Accelerator
Helps in content tagging, rapid A/B testing, along with surveys and metrics design, and also takes care of models and forecasting of pricing, segmentation, etc.
Vertical CX accelerators
- Create a cross-sell strategy for multiple bank products
- Triggered programs for financial and lifecycle moments
Media and Telecom
- Create churn models
- Create triggered campaigns based on usage
- Implement policy cross-sell campaigns
- Personalize web and customer service interactions
- Improved visibility to service with IoT
- Increase after-sales support sales efforts
- Optimize acquisition through look-alike models
- Automate sales and service processes
Distribution - Retail, CPG
- Create lifetime value models
- Real-time personalization in web/mobile applications
Business to Business
- Value models per client
- Contact and organization masters
Public Sector & Not-for-Profit
- Efficient fundraising platform
- Optimize member acquisition and retention
All the above industry-specific Accelerator activities involve an accurate and holistic customer database, customer and marketing analytical performance capability, create an omnichannel customer service capability, personalized sales and service interactions creates a consistent personalized Customer Experience across channels, and provides customer intelligence to all customer-facing employees.
Other Customer Experience Service Offerings: